I have always said that here in Southwest Florida, with real estate we sell a lifestyle.
I heard it put a little differently last night during our annual John R. Wood Properties awards ceremony, recognizing top selling agents and teams at our brokerage.
"You sell second and third homes to people who don't need them. To people who just want to
live or visit here."
Why yes. Yes we do. And that's an entirely different perspective .....
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